ALJOIAS Brasil

ALJOIAS Brasil — Feira de Bruto de Semijoias

ALJOIAS is the leading Brazilian trade fair dedicated to raw semi-jewelry (semijoias em bruto) — the semi-finished gold-plated jewellery pieces that retailers and resellers buy directly from manufacturers. It is held twice a year in Limeira, São Paulo state, the city known as Brazil's "capital of gold-plated jewellery" and responsible (per the Associação Limeirense de Joias) for roughly 70% of national production in the sector.

Venue: Complexo Zarzuela (Centro de Eventos Zarzuela), R. José Jorge Rodrigues, 485 – Jardim Boa Vista, Limeira/SP, CEP 13486-316, Brazil.

Last confirmed edition: 26–28 August 2025 — 26 and 27 August 10:30–19:00, 28 August 10:30–18:00. The fair occupies a single exhibition complex in Limeira.

Exhibits / product scope: raw semi-jewelry pieces from the main Brazilian manufacturers, plus suppliers of plating baths and galvanoplasty, stones, packaging, accessories and other inputs. The show is positioned as a direct factory-to-reseller buying platform, with seasonal collection launches presented first-hand.

Organiser / contacts: ALJOIAS (president José Aparecido Pinto) — contato@aljoias.com.br, +55 17 99708-4598; pre-registration is done online via the official website. Visitor hotel partner: Hotel Zahara (next to the event centre).

Status note: the March 2025 edition (25–27 March) was officially cancelled by an organiser notice published in January 2025; the August 2025 edition took place as scheduled. As of the last check (30 September 2026) the official website still displays the August 2025 edition and no 2026 edition dates have been published, although the site and the ALJOIAS brand remain active. No next-edition dates are therefore recorded here.