China Licensing Expo (CLE) 2026

China Licensing Expo (CLE / 中国授权展) is the official licensing trade show of the China Toy & Juvenile Products Association (TIPA). The official site describes it as a one-stop marketplace connecting global licensed IP with Chinese licensees and brands.

Dates and venue

The next edition runs 21–23 October 2026 at the Shanghai New International Expo Centre (SNIEC) (上海新国际博览中心), Pudong, Shanghai. The homepage countdown and hero copy both state these dates and this venue.

Scale (organizer figures)

• About 68,000 m² of exhibition space
• 620+ exhibitors
• 2,700+ IPs
• 100,000+ professional visitors (organizer claim)

Featured zones include Arts & Museum, Emerging IP / designer toys, Video Games & Sports, original IP, cross-industry collaborations, and corporate brand licensing. Concurrent items listed by the organizer include an IP fashion show, themed IP launches, an IP lifestyle festival, and the China Brand Licensing Trends Conference.

Visitor pre-registration is offered with the RMB 99 on-site ticket waived. Booth sales contact listed on the official site: Mr. Gary Li, +86 10 68293670, gary_li@tjpa-china.org.

Official website: https://www.chinalicensingexpo.com/en (Chinese: https://www.chinalicensingexpo.com/cn). The former English host en.chinalicensingexpo.com no longer serves this show.