International Tourism Fair

The International Tourism Fair (Tourism Fair, UFI) is the largest tourist event in Serbia and Southeast Europe, organized by Belgrade Fair and held annually in February. It brings together travel agencies, associations, hotels, tourist centres, airlines and international tour operators presenting popular world destinations, increasingly diverse tourist offers and authentic accommodation. It is the region's most visited tourism fair, with a large number of business guests and B2B activities - over 350 scheduled meetings were held at the last gathering. 48th edition, February 25-28, 2027, Halls 1, 1A, 2A, 2C and 4.