OC Apparel Show

OC Apparel Show

The OC Apparel Show is a curated wholesale trade event for the Southern California coastal/resort-lifestyle market, covering women's apparel, accessories, shoes, swim/surf, hats and name-drop/customization. It serves boutiques, shoe stores, resort and hotel gift shops, country clubs, yacht clubs and surf shops.

Latest confirmed edition

• February 23-24, 2026 — Irvine Embassy Suites Hotel, i.e. Embassy Suites by Hilton Irvine Orange County Airport, 2120 Main Street, Irvine, CA 92614.
• The official location page is titled "OC Apparel Show: February 23-24, 2026 @ The Irvine Embassy Suites Hotel", and its venue image alt text reads "Irvine Embassy Suites. Home of the OC Apparel Show February 23-24, 2026".
• For this edition the organizer returned to a suite-based format ("going back to our roots"): brands exhibit in private hotel suites rather than on a ballroom floor, with flexible hours and appointments. Buyer pre-registration offered free parking validation for the first 20 buyers arriving 9:00-11:00 a.m. each day.
• No show-floor opening hours are published, so no start/end times are recorded.

Next edition

As of October 2026 the official site states: "The next OC Apparel Show date and location is TBD at this time. Please inquire with questions." No 2027 dates or venue have been announced. The brand is still active — the site was last updated August 25, 2026 and continues to promote the organizer's shows. Dates recorded above are the most recent confirmed edition; no future dates have been invented.

Sister event

The same organizer runs the Cali Gift Show, a NameDrop / souvenir / gift marketplace: September 9-10, 2026 in Palm Desert / La Quinta, Coachella Valley, following a debut in Palm Desert the previous year.

Venue history

• Early 2025: Embassy Suites Anaheim (South), 11767 Harbor Blvd., Garden Grove, CA 92840 (announced as "our forever home").
• Mid 2025: the show announced it was "going on the ROAD" (regional/travel format).
• Late 2025 onward: return to the Irvine Embassy Suites Hotel.

Contact

Info@OCApparelShow.com · 714.403.3773 (call or text).

Verification notes

Verified from the official website (ocapparelshow.com): the live homepage and the February 23-24, 2026 location page, plus archived snapshots of the same pages from February 2026 and March 2026 confirming the edition dates and the hotel. Venue address and coordinates cross-checked against OpenStreetMap (Nominatim / Photon: Embassy Suites Irvine Orange County Airport, 2120 Main Street, Irvine, CA 92614, 33.6838539 / -117.8496612).