ProFusion Expo

About ProFusion Expo

ProFusion Expo is Canada's largest photo and video event — a two-day celebration of photo, video, filmmaking, and creator culture at the Metro Toronto Convention Centre.

For over a decade, ProFusion has been Canada's must-attend gathering for photographers, filmmakers, content creators, videographers, streamers, and visual storytellers. Every November the imaging community comes together to discover what's next, reconnect, and celebrate storytelling, technology, and innovation.

ProFusion Expo 2026

• Dates: Wednesday 11 November – Thursday 12 November 2026
• Hours: 11 Nov 11:00–19:00 EST; 12 Nov 10:00–17:00 EST
• Venue: Metro Toronto Convention Centre, North Building, Hall B, 255 Front Street West, Toronto
• Admission: Free with registration

The 2026 edition features Canadian-premiere product launches, hands-on access to cameras, lenses, lighting, audio and post-production tech, seminars from industry imagemakers, and two days of show-only deals (with pickup at local Vistek stores or home delivery). International brands such as Canon, Sony, Nikon, Fujifilm and DJI are listed among exhibitors.

Every attendee is automatically entered into a $2000 Vistek Shopping Spree Contest; the winner is announced on 15 November.

Tickets and travel

Register for a free ticket on Eventbrite. Each person must register with their own email address. To access show specials, use the email on your Vistek account.

Travel: MTCC North Building main entrance; UP Express from Toronto Pearson to Union Station is about 25 minutes. Official directions: https://www.mtccc.com/locations/getting-here/

Official site: https://profusionexpo.com/